Pete Cranston is director of Euforic Services Ltd. He is an ICT, Communication and Digital Media specialist, with long experience as a facilitator and trainer.
A 3-day write-shop took place at CTA in Wageningen (NL) on 24-26 March, 2014. The purpose of the event was to to update the curriculum which is used to run "Web 2.0 and Social Media Learning Opportunities". In the discussions institutional barriers towards adoption were identified.
Giacomo Rambaldi, the organiser of the event, asked him: "Could you please help us in convincing bosses that it is worth investing in the adoption and institutionalisation of Web 2.0 and Social Media"?
Let's hear what he had to say ....
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