As digitalization increasingly gains attention in the agriculture sector, many African youths are seizing the opportunity provided by digital technologies to engage in agriculture.
While prior studies have started examining the intricacies of digitalization in agriculture, they have paid less attention to its implications for fostering institutions and inter-organizational synergies that can support and sustain the businesses of youth enterprises engaging with Africa’s agriculture. Against this backdrop, the authors undertook a qualitative case study to shed light on the development of a community of practice comprising youth enterprises engaging in agriculture through digitalization. Thus, they studied Africa Goes Digital (AFGD), a consortium of young African enterprises that rely on digital technologies and solutions to provide services to farmers across the African continent.
Africa Goes Digital - Transforming Africa into #TheAfricaWeWant from Federico Rambaldi on Vimeo.
The results showed that: (1) the Technical Centre for Agricultural and Rural Cooperation ACP-EU (CTA) played a pioneering role as a development agency in supporting enterprises with drones and training for agriculture, which led to the formation of AFGD; (2) two prevalent themes characterized the services offered by AFGD members; (3) AFGD brings members under one platform where they leverage WhatsApp for communication and knowledge sharing and Twitter to showcase success stories and form partnerships with each other to execute certain development projects with governments and development agencies; (4) the lack of regulations or the restrictive regulations on the use of drones are still problems that some members face, and the high costs of sensors and related drones are challenges for the members.
Building on the results, the authors discuss the implications of digitalization for supporting African governments in meeting sustainability goals and conclude by describing the theoretical contribution of their study and promising future research directions.
Authors: Matthew Ayamga , Abdelaziz Lawani, Selorm Akaba and Arsene Birindwa
